People are up to 36% more willing to buy from more expressive salespeople (e.g. with an energetic tone of voice, using arm gestures).
Increase sales during calls when you optimise your background, your body-language, your look, and how you speak.
Gesture with your hands when presenting to appear more competent, and make people perceive you up to 9% more positively.
Speaking with a powerful, loud tone helps increase sales. A loud, energetic tone is best for new customers (up to +8% sales). A loud, calm tone is best for returning customers (up to +5%).
Science-based insights to optimize a sales presentation, and to enhance its readability to clients from Western regions, versus Asia.