Ariyh’s SaaS Playbook is here!

It’s here! The Science-based Playbook of SaaS Optimization 📘 

In recent years, scientists have discovered hundreds of improvements for SaaS businesses. For example:

• Use rounded CTA buttons to attract more clicks (Biswas et al., 2023)

• Introduce just-below or high-priced ‘decoy’ plans  (Gu et al., 2018)

• Keep your trial 7-days long to boost sales (Yoganarasimhan et al., 2022)

My team and I spent months analyzing and pulling together all these highest-impact scientific studies in SaaS.

And today they all come together into The Science-based Playbook of SaaS Optimization.

$1,800 worth of research papers condensed into 48 pages of practical insights. 

As an Ariyh subscriber, you can get it in the next 72 hours for an exclusive 15.4% off. Instead of $59, get it for $49.9.

📘 What’s in the SaaS Playbook

• 62 SaaS recommendations, based on the latest scientific research.

• Practical instructions on what to optimize and why

• 1,000+ pages worth of research papers, summarized

🎓 Building on the Pricing & Ecommerce Playbooks

1,158 of you have already bought and put to use the Playbook of Pricing & Promotions or the Playbook of Ecommerce Optimization.

And you love them, rating them 4.9/5 and 5/5 (thank you so much!)

The new Playbook does the same thing for those of you working in SaaS or with subscription business models.

Of course, if you want to buy two, or all three, I’ve created bundle discounts.

📝 The work behind the SaaS Playbook

Phew, this was a big one! 

After launching the Ecommerce Playbook last year I thought it would be much easier to create the other flagship playbook I envisioned: the SaaS Playbook.

Alas, this was not the case. First, all my and my team’s attention went into creating Ariyh Pro (which gives you access to all 200+ Ariyh insights plus biweekly case studies), which we launched in February.

Then, when we turned to the SaaS Playbook we realized that much of the research in this space was quite fragmented. This made it more difficult to answer the key question, which is: how do we tie all of this together into clear recommendations you can easily apply?

I’m happy to share that, even though it took longer than expected, we found the perfect way to do just that. For example, by creating mockups of how your homepage and pricing page should look like, after applying all the latest evidence.

🚀 Not a great fit for you? Share it with a friend then

Buying the playbook is a great way to support Ariyh. Consider buying the playbook and gifting it to a friend in SaaS or sharing the offer link.

You’ll help them, and Ariyh 🙂

Thank you for reading. I hope you’ll love this playbook!