Rounded prices get more offers from buyers

People are less likely to make offers to buy, or respond to offers received, when they use precise digits (e.g. $1,525) compared to rounded amounts ($1,500).

Subscribe to the Science Says Platform to read the rest.

Become a paying Platform member of Science Says to access this page.

Subscribe to Platform

What you get as a Platform member:

  • Access all insights: Hundreds of insights (and growing)
  • Case studies: Get science-based answers to marketing challenges
  • Exclusive playbooks and discounts on all playbooks
Already a subscriber?Sign in.