• Science Says
  • Posts
  • Mobile buyers want unique (vs popular) products

Mobile buyers want unique (vs popular) products

People buying from their smartphone (vs laptop) were up to 36% more likely to choose products from personalized recommendations than popular bestsellers.

Author

Thomas McKinlay
November 28, 2023

Subscribe to the Science Says Platform to read the rest.

Become a paying Platform member of Science Says to access this page.

Subscribe to Platform

What you get as a Platform member:

  • Access all insights: Hundreds of insights (and growing)
  • Case studies: Get science-based answers to marketing challenges
  • Exclusive playbooks and discounts on all playbooks
Already a subscriber?Sign In.