The 3 science-based rules of writing

Keep your content simple, snappy, and exciting. Research found that people are 25% more likely to read until the end.

Topics: Messaging & Copy | Ads | Website/App
For: B2C, B2B
Research date: January 2023

Subscribe to the Science Says Platform to read the rest.

Become a paying Platform member of Science Says to access this page.

Already a paying subscriber? Sign In.

What you get as a Platform member:

  • • Access all insights: Hundreds of insights (and growing)
  • • Case studies: Get science-based answers to marketing challenges
  • • Exclusive playbooks and discounts on all playbooks