Assertive word increase engagement

Words that convey certainty (e.g. always, all, never, definitely) make you sound more powerful and increase engagement of your social media posts.

Topics: Messaging & Copy | Social Media
For: B2C, B2B
Research date: September 2020

Subscribe to the Science Says Platform to read the rest.

Become a paying Platform member of Science Says to access this page.

Already a paying subscriber? Sign In.

What you get as a Platform member:

  • • Access all insights: Hundreds of insights (and growing)
  • • Case studies: Get science-based answers to marketing challenges
  • • Exclusive playbooks and discounts on all playbooks