- Science Says
- Posts
- 4.3 stars sells more than 4.9 stars
4.3 stars sells more than 4.9 stars
Extremely high average product ratings, between 4.5 and 5 stars, make people skeptical and generate lower sales than ratings between 4 and 4.5 stars.
Subscribe to the Science Says Platform to read the rest.
Become a paying Platform member of Science Says to access this page.
What you get as a Platform member:
• Access all insights: Hundreds of insights (and growing)
• Case studies: Get science-based answers to marketing challenges
• Exclusive playbooks and discounts on all playbooks